Technical Sales Manager - India

About the Role

Reporting primarily to the Country General Manager and commercially to the Commercial Director, the Technical Sales Manager will collaborate closely with the Operations team to support Allrig’s business development and technical initiatives across the India region, or as needed. The role also includes driving sales growth within India and contributing to the company’s overall business performance. Additionally, the Technical Sales Manager will be responsible for discussing and managing technical specifications and support requirements—such as equipment needs and work scopes—with both customers and internal teams, including operations, logistics, and sales. This ensures the continued development, growth, and technical excellence of Allrig in the region.

The Technical Sales Manager must demonstrate the ability to prepare and present comprehensive weekly reports that include detailed sales figures, individual and team activity metrics, current pipeline status, deal progression, and forecasts.

This job description is not exhaustive, and the individual may be required to contribute to other activities beyond the scope outlined in this description.

Key Responsibilities

• Conduct in-person techno-commercial meetings with both prospective and existing customers across designated regions, supporting local commercial and operational teams.
• Organise and participate in face-to-face sales meetings to engage and develop customer relationships across various territories.
• Manage the end-to-end sales process: receive RFQs, prepare and submit quotations, follow up on submitted proposals, and analyse client needs and market pricing to secure orders.
• Support the development of strong client relationships through key account management, engaging in discussions from project initiation to final reporting.
• Evaluate business opportunities in both traditional and emerging markets, aligned with regional strategies.
• Respond promptly and effectively to technical and commercial enquiries, including the preparation of accurate, high-quality proposals.
• Assist the regional team by proactively identifying and resolving customer issues.
• Actively engage with key decision-makers at all levels within prospective client organisations.
• Continuously gather market intelligence on competitor offerings, pricing, and promotional strategies to counter competitive threats.
• Contribute to marketing efforts by developing and sharing content such as social media posts, case studies, presentations, and other promotional materials to support a world-class brand image.
• Participate in the annual budgeting process, providing insights and support to regional management.
• Offer technical expertise and assistance to the India team.
• Liaise with suppliers to obtain pricing and delivery information.
• Support the team in preparing and issuing accurate parts quotations.
• Produce high-quality service quotes, ensuring excellence in English language, technical and commercial content, legal accuracy, and project-specific details to maximise client engagement and win potential.
• Maintain and update proposals and relevant data in the Allrig Management System (AMS).
• Monitor and report on sales performance, targets, orders, margins, and other KPIs.
• Track all enquiries, quotations, and orders through AMS for efficient monitoring.
• Ensure all sales opportunities are entered and kept up to date in Phoenix CRM.
• Follow up with clients regarding quotations and ongoing opportunities.
• Communicate proactively with clients regarding delays or issues when necessary.
• Join sales visits with management to deepen business knowledge, learn sales strategies, and establish new contacts.
• Engage with client buyers and procurement officers to build and strengthen professional relationships.
• Continuously review and improve the sales process for better efficiency.
• Identify service gaps and pursue new business opportunities to expand the client base.
• Assist in the creation and coordination of promotional events and marketing materials.
• Contribute to the development and preparation of tender response documents.
• Support departmental and organisational goals by delivering results aligned with business

Qualifications

• Bachelor’s degree in engineering or its equivalent
• Minimum of 5 years’ experience in oil & gas industry
• Excellent verbal and written communication skills, as well as the ability to communicate with all levels within the organisation.
• Proven track record in selling technical services or equipment such as jacking systems, drilling equipment, lifting gear, or rig maintenance services
• Strong understanding of mechanical and rig systems (e.g., cranes, skidding systems, jacking gear, top drives)
• Familiarity with industry standards (API, DNV, ABS, etc.)
• Ability to prioritise and manage multiple tasks along with excellent organisational skills
• Strong background in both technical sales and oilfield technologies.
• Thorough knowledge of office procedures and business operations relating to a manufacturing facility.
• Time management skills

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